My friend and co-author Jim Edwards (we wrote eBook Secrets Exposed and Immediate Money Immediately! together) is well known as an ebook and Internet Marketing guru, but not as many people know Jim is also a world-class search engine expert. He keeps that to himself because, I guess, he doesn't want to dilute his focus.
But today (or yesterday, according to his blog) he released a really clever time-saver to "spy" on your competitors and get them to give you better keywords, both for AdWords ads and for your own content, to improve search engine rankings.
Depending on when you read this, you may need to scroll back on his blog. It's the December 29th post -- and he also gives you a 10-minute online video laying out the technique with his characteristic clarity and straightforwardness.
Take a look:
Publisher, World Copywriting Newsletter